About this event
An exploration of best practice techniques to drive website (and foot) traffic using search and social and inspiration from the marketing automation techniques we're using in the wild for growing SMEs. Delegates will learn:
- How to get more website visitors from organic search
- How to convert a higher percentage of them into sales enquiries
- How to write great template emails for lead nurturing
- How to measure success
This session will be particularly useful for marketing managers or board level execs from B2B and Professional Services businesses.
Join us at 6.30pm for welcome drinks courtesy of Bath Ales in the Bath College Futures Hub, followed by the talk at 7pm.